Grammy-award winning artist Kendrick Lamar is Chanel’s latest ambassador, and the “Not Like Us” rapper will be featured in the French brand’s latest eyewear campaign set to release tomorrow.

The lyrical genius who is seen as one of the most powerful and influential voices of our generation, has worked with the Parisian fashion house in the past. Not only did he opt for Chanel during the 2023 MET Gala that paid tribute to Karl Lagerfeld, but in January 2024 he worked alongside Dave Free to design a Chanel medallion and direct a short film entitled “The Button” for their haute couture show.

The partnership couldn’t have come at a better time for Kendrick who’s at the top of his game. Perhaps we should have all seen this unison coming as we’ve seen Kendrick attend various Chanel shows making a fashion statement and showcasing his own personal flair.
Whether he was captured donning a tweed jacket, silk scarf hat, or pearl necklace, Kendrick always a sight to behold at the Chanel Haute Couture shows. But in all honesty, when is he not? What makes Kendrick an icon in the music and fashion industry is his incredible artistry and individuality. He’s never following the crowd or trends, but instead he’s constantly challenging the status quo.


Of course fans had a lot to say about this latest collaboration, with many praising Kendrick as “the goat.” @dressing_for_fashion shared, “he carries the brand well. Great choice.” @jasmmine_theeflower commented, “Kendrick X Chanel go together real bad!“

Chanel has been around since 1910, and Kendrick has had a long standing relationship with the brand so we’re excited to see where this ambassadorship will lead him in the fashion world.
What say you? Hot! Or Hmm…?
Photo Credit: IG/ Getty/ Karim Sadli
The post Fashion News: Hip-Hop Tycoon Kendrick Lamar is Chanel’s Latest Ambassador appeared first on Fashion Bomb Daily.
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